Privacy Policy | VoteToFeed

HomeLife Brands (“we,” “us,” or “our”) operates VoteToFeed.com (“the Service”). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Service.

1. Information We Collect

Information You Provide

Account Information: Name, email address, and password when you register
Profile Information: Pet photos, pet names, breed information, and biographical details you choose to share
User Content: Comments, votes, and other interactions on the platform
Payment Information: When you purchase votes, payment is processed by Stripe. We do not store your full credit card number, CVV, or billing address. We receive a transaction confirmation and last four digits of your card.
Communications: Messages you send to us via email or support channels

Information from Third-Party Authentication

If you sign in using Google or Facebook OAuth:

Google: We receive your name, email address, and profile photo from your Google account
Facebook: We receive your name, email address, and profile photo from your Facebook account

We use this information only to create and maintain your VoteToFeed account. We do not access your contacts, post on your behalf, or access any other data from these services.

Information Collected Automatically

Usage Data: Pages visited, features used, voting activity, time spent on pages
Device Information: Browser type, operating system, device type, screen resolution
IP Address: Used for security, fraud prevention, analytics, and approximate geographic location
Cookies and Tracking: See Section 6 below
Session Replay and Interaction Data: With analytics tools described below, we may collect click, scroll, navigation, and session replay data to understand site performance and improve the Service

2. How We Use Your Information

We use the information we collect to:

Create and manage your account
Administer contests, track votes, and determine winners
Process payments and fulfill vote purchases
Send contest updates, winner announcements, and service notifications
Improve the Service and develop new features
Prevent fraud, vote manipulation, and abuse
Measure traffic sources, campaign performance, and on-site conversion behavior
Enforce our Terms of Service
Respond to your inquiries and support requests
Send promotional communications (with your consent, which you can withdraw at any time)

3. Third-Party Services

We use the following third-party services that may receive your data:

Stripe — Payment processing. Stripe's privacy policy: stripe.com/privacy
Google OAuth — Authentication. Google's privacy policy: policies.google.com/privacy
Facebook/Meta OAuth — Authentication. Meta's privacy policy: facebook.com/privacy/policy
Microsoft Clarity — Session replay and behavioral analytics used to understand user journeys, clicks, scrolling, and navigation patterns. Clarity's privacy policy: privacy.microsoft.com/privacystatement
PostHog — Product analytics and session recording used to understand how users interact with the Service, track feature usage, and improve user experience. PostHog's privacy policy: posthog.com/privacy
Meta Pixel — Advertising attribution and conversion measurement used to understand campaign performance and audience behavior. Meta's privacy policy: facebook.com/privacy/policy
Cloudflare Web Analytics — Privacy-focused site performance and traffic analytics. Cloudflare's privacy policy: cloudflare.com/privacypolicy
SendGrid — Email delivery for account notifications, contest updates, and transactional emails. SendGrid's privacy policy: sendgrid.com/policies/privacy/
Vercel — Hosting and infrastructure. Vercel's privacy policy: vercel.com/legal/privacy-policy
Neon — Database hosting. Data is stored securely in Neon's cloud PostgreSQL infrastructure.

4. Information Sharing & Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

With Service Providers: Third-party vendors who assist in operating the Service (as listed above)
For Legal Reasons: When required by law, regulation, legal process, or government request
To Protect Rights: To enforce our Terms, protect our rights, privacy, safety, or property
Business Transfers: In connection with a merger, acquisition, or sale of assets
Public Content: Pet profiles, photos, and comments you post are visible to other users

5. Data Security

We implement industry-standard security measures including:

HTTPS/TLS encryption for all data in transit
Encrypted database storage
Secure password hashing (bcrypt)
Regular security audits and monitoring

However, no method of transmission or storage is 100% secure. We cannot guarantee absolute security of your data.

6. Cookies & Tracking Technologies

We use the following types of cookies and browser-based tracking technologies:

Essential Cookies: Required for authentication, session management, and core functionality
Analytics Cookies and Scripts: Microsoft Clarity, PostHog, and Cloudflare analytics to understand usage patterns, performance, navigation, and improve the Service
Advertising / Attribution Cookies and Scripts: Meta Pixel to measure campaign performance, referrals, and conversions
Preference Cookies: To remember your settings and preferences

You can control cookies through your browser settings. Disabling essential cookies may prevent you from using certain features of the Service.

7. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you the Service. After account deletion:

Account data is deleted within 30 days
Anonymized voting and analytics data may be retained indefinitely
Payment records are retained as required by law (typically 7 years)
Content you posted (comments, photos) may be retained in anonymized form

8. Your Rights & Choices

You have the right to:

Access the personal information we hold about you
Correct inaccurate or incomplete information
Delete your account and associated personal data
Export your data in a portable format
Opt out of promotional emails at any time via the unsubscribe link
Withdraw consent for data processing where consent is the legal basis

To exercise these rights, contact us at [email protected].

9. California Privacy Rights (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

Right to Know: You may request information about what personal data we collect, use, disclose, and sell
Right to Delete: You may request deletion of your personal information
Right to Opt-Out: We do not sell personal information. If this changes, we will provide an opt-out mechanism.
Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights

To submit a CCPA request, email [email protected] with the subject line “CCPA Request.”

10. Children's Privacy (COPPA)

The Service is not directed at children under 13. We do not knowingly collect personal information from children under 13. If we learn that we have collected information from a child under 13, we will promptly delete it. If you believe a child under 13 has provided us personal information, please contact us at [email protected].

Users between 13 and 18 may use the Service with parental consent but may not make purchases.

11. International Users

The Service is operated from the United States. If you access the Service from outside the US, your information will be transferred to and processed in the United States. By using the Service, you consent to this transfer.

12. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on the Service and updating the “Last updated” date. Continued use after changes constitutes acceptance.

13. Contact Us

For privacy-related questions or requests:

HomeLife Brands
Email: [email protected]
Website: votetofeed.com

For general inquiries:
Email: [email protected]